CUET-UG, Section-2, Business Studies, 2024

With great pleasure, I present the book CUET (UG) IN BUSINESS STUDIES on Common University Entrance Test to equip the aspiring under graduate students with a Winning Edge, by enhancing their competency in the subject.

This book has been envisioned, keeping in view the objective type question paper pattern in CUET (UG) comprising of Multiple Choice Questions to be held in the Computer Based Test (CBT) mode.

The key features of the book are:

• The important definitions, key concepts at a glance and clue words at the beginning of each chapter serve as a valuable tool in learning and revising the content.
• An exhaustive MCQ question bank has been provided for each chapter to provide complete resource material to the students at one place to foster both understanding and application skills of the students.

I am hopeful that the book proves to be useful to both the students and the teachers.